On November 21, 2025, the 31st Fashion Source Shenzhen and SS26 Shenzhen Original Design Fashion Week successfully concluded at Shenzhen Convention & Exhibition Center (Futian). With the core theme of "Connection Creates Value, Fashion Drives the Future", this grand event adopted the "One Exhibition + One Week" dual-IP linkage model. It gathered over 600 high-quality exhibitors from home and abroad in a 60,000-square-meter space, presented 30 fashion shows and more than 50 professional forums, attracted nearly 50,000 global industry professionals, promoted industrial upgrading through "technology, creativity and sustainability", and demonstrated the strategic transformation of China's fashion industry from "large-scale manufacturing" to "intelligent creation".
I. Value Co-creation: In-depth Resonance of the Industrial Chain
This exhibition built a complete industrial closed loop from source innovation to market transformation. Ten vertical exhibition areas covered the core links of the industrial chain, and released the vitality of industrial upgrading through accurate supply-demand connection and cross-border technology integration.
The exhibition introduced cross-border e-commerce format for the first time, creating China's first B2B professional platform focusing on the in-depth integration of the fashion industry and cross-border e-commerce. It gathered global high-quality supply chain enterprises, cross-border e-commerce platforms and professional service providers, connected China's garment industry with global market demands, built a one-stop solution for "fashion selection + domestic products going global", and injected new impetus into industrial upgrading through the two-way channel of "buying globally and selling globally". Numerous well-known brands participated with business needs and promoted precise supply-demand matching through "two-way commitment".
II. Weaving Symbiosis: Coding Fashion Meta-language for the Industry
Guided by the theme of "Intertwined Symbiosis", the 26-27AW Knitwear Trend Area used art installations as visual carriers, combined with more than 250 groups of innovative fabric pieces and over 20 sets of complete garments, launching an in-depth dialogue between natural ecology and technological aesthetics.
Focusing on six themes, the FS "Quality Sourcing" Area covered four scenarios (fashion, business, leisure, sports), selected 300 cutting-edge fabrics from 100 exhibitors, and promoted the transformation of fabric creativity into market value.
This exhibition premiered the PV 26/27 autumn-winter trend in the Asia-Pacific region. Centered around the theme of "Connection", it deeply analyzes the current changes and predicts the future aesthetic and consumption trends through the three core concepts of "New Dynasties", "Eco-Ego" and "Territories of Expression". The PV Trend Area presented 24 groups of exclusive key colors and images, and the Eco-Innovation Area focused on traceability, resource conservation and recyclability to convey the future value of the fashion industry.
III. Tracing Origin & Authenticity, Unceasing Voice: Contemporary Translation of Design Roots
SS26 Shenzhen Original Design Fashion Week, with the theme of "The Origins In Bloom" and sponsored by Malawangzi, built a creative ecology with both cultural depth and commercial potential through the integration of dynamic release, static exhibition and digital show.
Based on the collaboration of production, education and research, the "Star Launch Program" connected international resources, built a growth path for emerging designers from concept to market, and balanced creative incubation with the connection between design language and industrial needs. The "Cloud Showroom" joined hands with leading social platforms, improved the commercial transformation efficiency of original design through "show-to-sell immediately", and provided reference for industrial digitalization.
At the closing show, the brand DISIMAN.LING made a grand finale. Drawing inspiration from nature and the city, it combined relaxed silhouettes with exquisite details to create an autumn and winter clothing system that is both wearable and high-end.
IV. Ideological Fusion: Multi-dimensional Summits Driving Industrial Innovation
The professional forums of this exhibition gathered more than 60 industry leaders, and explored the future of the industry through 55 in-depth dialogues, with four summits each focusing on distinct themes. The FASHION SOURCE China Fashion Supply Chain Summit, themed "Echo Verse", advocated a new brand paradigm of diversified symbiosis; the AFISS Asia Fashion Industry Innovation and Sustainable Development Summit focused on "Align Questions, Close Loop" to promote industrial circular transformation; the Artificial Intelligence Application Conference, centered on "Intelligent Textile Future, Starting a New Era of Clothing", analyzed the full-chain implementation of AI; the Cross-border E-commerce Summit focused on new digital trade channels, jointly outlining the path of intelligent innovation, sustainable evolution and global integration of China's garment industry.
V. Glorious Moment: Dual Awards Witnessing Industrial Vitality
At the exhibition's award ceremony, the FS Fashion Awards and ODF Fashion Awards jointly honored 124 outstanding enterprises and institutions. The FS Awards were given to 72 industry pioneers, recognizing their contributions in technological innovation, supply chain optimization and industrial empowerment; the ODF Awards focused on 52 emerging forces, commending their business insights and design innovation capabilities.
As an official schedule of Shenzhen Fashion Week, the "Exhibition-Week Linkage" model of this session achieved remarkable results, realizing the goals of trend implementation, commercial effectiveness and sustainability.
The 32nd Fashion Source Shenzhen and AW26 Shenzhen Original Design Fashion Week have been scheduled to be held in Shenzhen from April 15 to 17, 2026. In the future, it will focus on industrial chain collaborative innovation, in-depth integration of production, education and research, and expansion of new cross-border e-commerce channels, and promote transformation and upgrading with practical measures to inject lasting impetus into China's fashion industry.
